Channel Lead, Enterprise Social Media

Join a Legacy of Innovation 125 Years and Counting!

Daiichi Sankyo Group is dedicated to the creation and supply of innovative pharmaceutical therapies to improve standards of care and address diversified, unmet medical needs of people globally by leveraging our world-class science and technology. With more than 125 years of scientific expertise and a presence in more than 20 countries, Daiichi Sankyo and its 18,000 employees around the world draw upon a rich legacy of innovation and a robust pipeline of promising new medicines to help people. In addition to a strong portfolio of medicines for cardiovascular diseases, under the Group’s 2025 Vision to become a “Global Pharma Innovator with Competitive Advantage in Oncology,” Daiichi Sankyo is primarily focused on providing novel therapies in oncology, as well as other research areas centered around rare diseases and immune disorders.  

Responsibilities

- GLOBAL CHANNEL STRATEGY CREATION (LINKEDIN PRIORITY)

- Lead the development and execution of a unified LinkedIn strategy that spans multiple regions, ensuring it aligns with corporate objectives and complies with local market regulations and standards.
- Establish a consistent and standardized LinkedIn page experience across all regions, balancing global guidelines with the need for localized content and engagement.
- Oversee social media agency supporting LinkedIn globalization efforts
- Lead internal review process/submission for establishing global channel and develop global content criteria
- Work directly with multiple LinkedIn reps to ensure contractual alignment and page infrastructure development/migration of channels and deactivate inactive channels across the various regions.
- Create and enforce governance structures for LinkedIn usage, ensuring that all content, community interactions, and account activities comply with legal, regulatory, and corporate standards.
- Collaborate with legal, compliance, and other internal stakeholders to ensure that LinkedIn practices are fully aligned with global policies and local regulations.-Monitor LinkedIn activity to ensure adherence to governance standards and best practices, proactively addressing potential risks or violations.
- Obtain learnings to apply to future globalization standards of DS company-owned channels.-Partner with regional teams across marketing, communications, and HR to ensure a cohesive LinkedIn strategy that aligns with both global objectives and local market needs.
- Serve as the go-to expert for LinkedIn governance, providing support and guidance to internal teams and regional stakeholders on best practices, compliance, and content management.
- Develop and maintain an enterprise messaging strategy for replying to public messages and comments
- Facilitate regular cross-functional meetings to ensure that global LinkedIn strategies are in sync with regional marketing and communications efforts.
- Develop comprehensive playbooks and resources that define LinkedIn governance, content guidelines, community management strategies, and engagement protocols.
- Lead the creation of change management materials to ensure the seamless adoption of global LinkedIn standards across the organization, including training, tools, and communication strategies.
- Provide ongoing training, support, and resources to regional teams to help them understand and implement LinkedIn governance and best practices effectively.
- ENTERPRISE GOVERNANCE SUPPORT

- Support the head of Enterprise social media with the creation of company-wide standards, security measures and other policies/procedures to ensure complaint and best practice social media operations including but not limited to user access, password security, etc.
- Oversee social media channel registry portal
- Identify complaint model for global user access/publishing including but not limited to Business Manger based assess and/or identifying global complaint publishing platform – will include overall support of rolling out model and necessary training materials.
- Establish global channel/content criteria model based off learnings/guidance established in defining LinkedIn structure
- Build process efficiencies across social media submissions and adjust and manage the social approval process across an array of stakeholders
- Help establish global content criteria standards and structure.
- Execute social governance strategy across the enterprise including updating policies, monitoring trends and working cross-functionally to ensure the risk to Daiichi Sankyo is minimized.
- DAIICHI SANKYO SOCIAL MEDIA FORUM

- Help establish, plan and facilitate regular meetings with regional social media counterparts to provide updates on Enterprise progress, share best practices and facilitate internal knowledge sharing
- Provide training(s) of new resources to regional social media users
- Create feedback loop to assess regional needs that may require Enterprise support/investment for future tools/technologies/resources/etc.
Qualifications: Successful candidates will be able to meet the qualifications below with or without a reasonable accommodation.
Education Qualifications (from an accredited college or university)

- Bachelor's Degree required Experience Qualifications

- 7 or More Years Experience in social media management, including global social media strategy – focusing on governance and compliance. Proven track record of managing social media channel standards and governance, particularly on LinkedIn, within a global or enterprise-level environment. required
- 5+ year experience developing and implementing social media policies and governance frameworks, playbooks ensuring adherence to legal, brand, and compliance standards across regions AND experience working cross-regionally to effectively train regional stakeholders. required
- 5+ years experience with social media enterprise software, particularly publishing, listening and metrics tools such as Hootsuite, Khoros, Sprinklr, Klear, Meltwater, Talkwalker or other comparable tools required
- 3+ years experience in a highly regulated industry such as finance, technology, healthcare/pharmaceuticals, as well as social media crisis management are preferred preferred
Daiichi Sankyo, Inc. is an equal opportunity/affirmative action employer. Qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

Salary Range: